Be a Better Marketer in 2017

OK. Now that the year is ramping up, let’s just take a minute to go back to basics. It is not uncommon to see marketers so dizzy with data and possibility that their mission can...

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How to find LinkedIn Influencers

Promoting your content via social media is a powerful form of advertising. Unfortunately, an occasional post promoting your business is not enough. Even if you manage to get consistency and frequency of posting, you really...

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The power of PPC compels you

October, particularly the end of October is prime horror season, so before the sun rises on All Saints’ Day, allow Tandem to steer you away from the poltergeists of PPC. Terrible Texts Message Extensions were rolled out...

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Pass the Password

It’s only been a few weeks since one of the biggest ever hacks saw passwords and other user details stolen from no less than Yahoo. Yahoo have said that they believe the attack was “state-sponsored” but...

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Penguin 4.0. He’s back…

and this time he's here to stay. Penguin 4.0 is being rolled out by Google after almost 2 years. It's been a long wait for those sites which fell fowl of Penguin in its previous roll...

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Possum Update

Possum Update Local search is simply too important to ignore. It’s a prime opportunity to appear front and centre exactly when (and where) your potential customers are looking for you. Not only can a map show...

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Designs We Like

We believe that inspiration can be found everywhere and by looking at other fields we can find examples of great designs that can bring new ideas for the digital marketing world. Here we have selected...

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